I don't care about the technology. And I don't care about the internet. As much as I care about customer attention. It doesn't matter where it is. Car dealerships who care about more car sales are doing this right. I have personally invested in multiple Amazon Alexa’s in my home, only because I feel that [...]
Let’s start by defining what car sales with Automotive Digital Retailing is for car dealerships? I like to define Automotive Digital Retailing as: Using digital technologies to better connect digital showrooms with physical ones. Or seamlessly connecting online showrooms to physical in-showroom experiences for car buying consumers. What I’ve noticed in our auto industry is [...]
Car Dealerships can finally trade. The Government published a Gazette late last night set out the "specific directions" that car dealerships were eagerly awaiting for regarding car sales during alert Level 4 of the Covid-19 lockdown. What are car dealerships allowed to do: Car dealers are now allowed to sell both new and used cars. [...]
After spending some time with Bobby Petkov from MitMak Motors, it was very clear that his car dealership is ready to (un)lock lockdown. Since the Government Gazette’s announcement to have car dealerships open their doors under specific directions, MitMak Motors are proud to have made 9 customers happy today, the first day of trading for [...]
I recently spent time with Mike Mabasa, CEO of National Association of Automobile Manufacturers of South Africa (NAAMSA) to understand what the announcement from the Government's Gazette meant for the industry. Firstly, Mike was elated to know that most of the suggestions put forward together by industry representatives and AutoTrader have yielded positive outcomes. As [...]
I caught up with the Chairperson of National Automobile Dealers' Association (NADA), Mark Dommisse and he has expressed how the entire industry is leaping for joy after the Governments announcement to open up car dealerships under Level 4 lockdown. The efforts and sleepless nights have seen success at the end of it all. Mark alludes [...]
One of the ways car dealerships buy a car from consumers is as a trade in. The trade in has become more important to car sales, now more than ever before. And there are some car dealerships that are getting their hands on the trade in and some who are losing their grip on the [...]
Car Dealership enquiries rise more than 150% as consumers anticipate their opening. Various industry bodies, including car dealership bodies, made representations for inclusion in “specific directions”. The submissions support a phased approach to the opening of car dealerships in South Africa. It is in the best interest of the South African consumer as well as [...]
Why should car dealership automotive retail be open under level 4 lockdown? Currently, level 4 lockdown does not allow automotive retail sales (motor vehicle sales through car dealerships). Car dealerships sales are currently classified under level 3. Automotive manufacture is not sustainable without car dealership retail If OEM's open up plants and begin assembling cars [...]
AutoTrader has just released the next iteration of their Car Industry Bi-Annual Report, exposing search demand and supply data on cars for sale. The report covers the period 1 July to 31 December 2019, and one of the reasons we did that was because we realised that there is a big piece of market data [...]
