Electric vehicles are a hot topic in the automotive industry, with many companies investing heavily in research and development to stay competitive. One such company is Ford, which has highlighted its plans to vertically integrate its electric vehicle production process. In an interview, Neale Hill, President of Ford Motor Company Africa discussed the company's plans [...]
As the world is rapidly shifting towards electric vehicles (EVs), Volkswagen (VW) is leading the charge to bring this revolution to South Africa. In a recent conversation with Martina Biene CEO of Volkswagen South Africa, we discussed the company's plans to introduce EVs in the country. Retooling existing plants for EVs One of the main [...]
As electric vehicles continue to gain popularity, the question of how consumers will buy them is becoming increasingly relevant. Dealerships are here to stay I believe that the traditional dealership model is not going anywhere soon. Despite the potential for disruption from new technologies and business models. One reason for this is that buying a [...]
Andrew Kirby's successful career in the automotive industry was shaped by a good foundation in academics and sports which he excelled at throughout his childhood. This balance prepared him for his future roles in leadership, where he had to be strategic and competitive. Andrew’s story highlights the influence of family on career choices and aspirations. [...]
I was recently given the opportunity to be part of the first Thought Leadership Roundtable discussion held by naamsa. This was on how we stimulate demand for New Energy Vehicles (NEVs) in SA as the automotive industry. Personally, I have witnessed how technology has changed the automotive industry. From internal combustion engines to electric vehicles, [...]
Martina Biene's story of success is an inspiring one. Her journey from being a Theology graduate to the Head of Volkswagen's Passenger Car Brand in South Africa is an example of how perseverance and a commitment to learning can take one to great heights. Martina started her career at Volkswagen as a management trainee in [...]
As the CEO of AutoTrader South Africa, I have been closely monitoring the global transition to electric vehicles (EV) and its potential impact on South Africa's automotive industry. While the shift to EVs poses some challenges for South Africa, it also presents a number of opportunities for growth and innovation. The EV Impact on South [...]
Neale Hill, President of Ford Africa, has a story that will inspire anyone wanting to become a leader. He started as an Intern at Ford more than 20 years ago and has worked his way up to become the President of Ford Africa. In the latest episode of The AutoBiography, Neale shares his leadership journey, [...]
The Mecedes-Benz brand identifies itself as a blend of luxury, sportiness and performance. As Co-CEO, Mark Raine firmly believes that being a luxury brand consists of 4 things: the brand element, the product substance, quality and lastly, customer service. It's these elements that have fueled the growth and success of the Mercedes-Benz offering in any [...]
In life, we have many dreams and aspirations of what we would like to become when we are older. These dreams guide our paths and give us some direction to what it is that we want to do with the rest of our lives. These aspirations will either push us to become better and be [...]
